You phone is only as smart as its apps and the good news; the average app price, especially for the best selling, is constantly falling. We’re still spending though; the average iPhone user spends $80 on apps (as indicated by this survey).
However, 90% of app developers do not make a sustainable return on investment.
The money making apps? Of the top 20 all time paid apps sold by Apple, 14 of them were games – of the six remaining include the ‘Best Fart app’.
Is there an app that you absolutely can’t live without? In the office, we’ve been discussing the retail experience, both on and offline. Is there an app produced by a retailer that you will never delete?
